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New balance brand history

Autor bert255 
New balance brand history
07d.01m.2014 09:54AM
In 1906, William j. Riley United States Boston formed a company called New Balance arch support company dedicated to custom-made orthopaedic corrective shoes and arch support. One day when he was watching the cheap nike blazers for women chickens in the yard, and found the chicken three claws can be balanced, so he will be inspired to use to the design of the arch support and research and development, New Balance's name came into being, and Riley from the chicken claw shape inspired it also became a legend.
With the development of business, 50 New Balance began as a local runner making sneakers, including MIT's Athletics team. In 1956, Paul and his wife purchased New Balance company from Mr Riley. Since then, footwear manufacture developed into a steady growth of the company's main business. In 1960, the New Balance produced by the "TRACKSTER," series womens nike blazers sport shoes, this is the first in the world to provide width shoe sneaker, this will be the shoe-making industry firsts.
70, the current Chairman, CEO James s. Mr Davis bought New Balance in Boston Marathon day, start a new one. New Balance beyond is committed to high-tech functional materials development and provides the width of six uppers of shoe tree, two highly personal service to meet various different foot types, and is the only United States imports of manufacturing sports shoes. Its exclusive development of high shock absorption pad, can effectively absorb 99% of ground reaction forces, also affected with many heads of State and various elites who loves, enjoys "the President jogging shoes" reputation of multi-purpose shoes, the nike blazers women shoe company is America's second.
"If you wear New Balance, you must be a good runner! "--Jim CEO of Davis,New Balance.
In 1972, the New Balance companies produce 30 game shoes per day, available in five widths of the vamp of the shoe and two height, even if this cost is very high, but New Balance to make exercise are the best demonstration of sports potentials, spare no effort.
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